Highlands Announces Partnership with Raffel Systems
Atlanta, GA – Highlands is pleased to announce it has been appointed by Raffel Systems to grow sales across the U.S., expanding their hospitality market presence. This partnership will leverage Highlands' extensive network and expertise in sales and marketing to drive growth for Raffel Systems' innovative product offerings. Raffel Systems is the leader in developing electronic components for the residential, bedding, case goods, and hospitality marketplaces.
“As guest expectations evolve, it’s essential for businesses to provide modern amenities that enhance the customer experience,” said Seth Raley, Partner + President at Highlands. “Raffel Systems has been at the forefront of developing innovative charging and power solutions, and we are thrilled to leverage our expertise to grow sales of their advanced technology across the hospitality and multi-family sectors.”
Based in Germantown, Wisconsin, Raffel Systems has built a strong reputation by partnering with leading manufacturers and designers to provide charging and power solutions for a wide variety of applications. Raffel’s innovative designs incorporate the latest technology like USB-A charging, USB-C charging, 120V power, and wireless charging. Not only are the products intuitive but can be incorporated into furniture or easily retrofitted into existing spaces.
“We view our partnership with Highlands as the next key step in building our sales organization across the hospitality market.” said Mark Stecker, Chief Revenue Office at Raffel Systems. “Highlands’ well-established relationships with hotel brands, distribution and management companies demonstrate their experience and knowledge of this diverse and evolving marketplace.”
About Raffel Systems
Raffel Systems, a longstanding brand of Innovation Motion Technologies, is a global producer providing engineering, sales, customer service, manufacturing, and technical support throughout North America, Asia and Europe from its headquarters in Germantown, Wisconsin. Visit raffel.com to learn more.
About Highlands
Highlands is an international sales, marketing, and e-commerce agency specializing in empowering brands to navigate growth across industries, categories, and countries. Since 1962, Highlands has been a trusted partner to provide custom solutions that empower brands to thrive in today's interconnected world of commerce. Visit thinkhighlands.com to learn more.
Media Contact:
Meghan O’Gara
Content Marketing Specialist, Highlands
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